Instantly prevent fraud and fake accounts

At a You Can See Everything-inspired contest in New York City’s Washington Square Park on November 7, attendees were asked to pick out the fraudsters among a group of wide-eyed, turtleneck-wearing Elizabeth Holmes look-alikes. But a bigger deception remained—who was behind the event? In a surprise twist days after the contest, the Austin-based fraud prevention software company Verisoul aptly revealed itself as the organizer in a Nathan For You-style announcement.

Missed our webinar about the latest ways fraudsters are building and scaling survey fraud farms? Here's the in-depth recap.

Key Takeaways: - How Verisoul built a geographic database of prospects and designed its entire events strategy around it - Why an outside-in approach to fraud detection is beating well-funded incumbents head-to-head on accuracy. - The marketing ideas that did not make the cut, including blowing up a building with a competitor's logo on it.

Yonder Data Solutions partners with Verisoul to strengthen fraud prevention in market research